ZENITH-LEVEL PERFORMANCE, ZERO WORRIES PLANO’S ZIPPERLES, WEATHER-ENDURABLE Z-SERIES TACKLE BACKPACK GETS A BOLD NEW LOOK Plano, IL (April 19, 2018) – Salt, sun and spray can send lesser tackle bags to an early grave. How? By attacking their vulnerable zippers and rendering them useless. That’s why Plano engineers eliminated these weak links in their trouble-free weather-defying Z-Series […]
The Story Behind the Omnipresent Trout Eye Jighead
Z-Man Project Z ProFileZ: The Eyes Have It The Story Behind the Omnipresent Trout Eye Jighead LADSON, SC (April 19, 2018) – “If you look at a lot of the greatest saltwater lures out there, they all have one thing in common,” observes trout and redfish fanatic Ralph Phillips. “Eyes. A large, lively set of eyes. Underwater, eyes […]
Supporting Collegiate Bass Fishing
Supporting Collegiate Bass Fishing BUFF® renews sponsorship of the Association of Collegiate Anglers Tournament Series Santa Rosa, CA (April 16, 2018) – BUFF® recently demonstrated a genuine commitment to encouraging young bass anglers by confirming its continued support of the Association of Collegiate Anglers Tournament Series. The governing body for college fishing, the ACA is sanctioned […]
LIVETARGET: Sardine Twitchbait Dominates
Tackle for Targeting Tremendous Tuna LIVETARGET Sardine Twitchbaits dominate oversized Blackfins Niagara-on-the-Lake, ON (April 17, 2018) – Professional angler and television personality Henry Waszczuk knows a thing or two about chasing the denizens of the briny deep. As host of Fishing the Flats & More, Waszczuk patrols the warm waters of the Caribbean and the Gulf of […]
PLANO’S HARDWORKING WEEKEND SERIES OF SOFT TACKLE BAGS
HELP WANTED: TACKLE BAG, MUST WORK WEEKENDS AND HAVE EXCEPTIONAL ORGANIZATIONAL SKILLS PLANO’S HARDWORKING WEEKEND SERIES OF SOFT TACKLE BAGS RECEIVES KEY UPGRADES FOR 2018 Plano, IL (April 10, 2018) – If fishing for a living is your dream, don’t let us or anyone else burst your bubble. But until that day rolls around, most […]
LIVETARGET Lures for Spring Bass Success
LIVETARGET Pro Ambassador Stephen Browning throws, eclusively, his LIVETARGET crankbaits with a St. Croix Legend Glass rod. LIVETARGET Lures for Spring Bass Success A one-two punch of cold-water bass tips from a Bassmaster Elite Series Champion Niagara-on-the-Lake, ON (April 4, 2018) – As evidenced by the 2018 GEICO Bassmaster Classic, early spring is a challenging season […]
PLANO: More Kayak Fishing Solutions
END YOUR TACKLE STORAGE WARS PLANO’S ONE-OF-A-KIND V-CRATE HELPS KAYAK ANGLERS ORGANIZE AND FISH FASTER Plano, IL (March 3, 2018) – Anyone who’s been dragged around a pond by a mule of a largemouth or drenched by the explosive topwater take of a bull redfish, ‘yak-side in just a couple feet of water, understands the appeal of kayak […]
RAYMARINE: Major LightHouse OS Upgrades
Raymarine Releases Major LightHouse OS Upgrades Free LightHouse 3.4 Brings Entertainment, New Features and Connectivity WILSONVILLE, OR (April 2, 2018) – What turns a chartplotter into a multifunction display (MFD)? Performance, technology and connectivity. In this spirit, Raymarine is pleased to announce LightHouse version 3.4, the latest free update to Raymarine’s LightHouse 3 OS software system. Laden with […]
BUFF: New Summer Collection
Serious Sun Protection Versatile, functional BUFF® Spring Summer 2018 Collection available now Santa Rosa, CA (March 28, 2018) – Springtime delivers a lot of our favorite activities, most of them occurring outside where sun rays enliven the event. Of course, it’s easy to forget “the other side” of the outdoor experience: UV rays aren’t always so kind […]
Rarely Seen Burbot Spawning Behavior
Burbot perform spectacular spawning dances through the lens of a high definition underwater camera. About ‘Pout High Definition Underwater Video Captures Rarely Seen Burbot Spawning Behavior Crosslake, MN (March 27, 2018) – Eelpout are in. Burbot are a big deal. Lawyers are likeable. Really? Actually, yes. This lone freshwater member of the cod family easily qualifies for the […]